Archive for February, 2010
Mobile Roadie Apps Hit Android
posted by Michael Arcand
You’ve been asking for it, and we’re ready to deliver. We’ve been planning on producing apps for Android users for some time, and now we can finally let the cat out of the bag. So who are the first users to have Mobile Roadie apps on both the iPhone and Android systems?
None other than Madonna, Ashton Kutcher and Dolly Parton (with Taylor Swift coming soon!). That’s right, four of the most recognizable names in the entertainment industry today are powering their online app presence on multiple platforms via Mobile Roadie.
You might say, “So what? What’s so special about that?” Here’s the big deal – Mobile Roadie is the first platform that allows anyone to create and manage their own Android App in minutes with no programming knowledge required. Additionally, customers will be able to use Mobile Roadie’s content management system (CMS) to simultaneously make updates to both their iPhone and Android Apps. This empowers our users to take control in a way never before imagined by everyday people, musicians and entertainers. Building a brand image on both platforms has never been easier, and now you don’t have to make a choice between one or the other.
So why does Dolly Parton use the Mobile Roadie platform? Parton has always been a pioneer in the music and entertainment industry, and she doesn’t want to get left behind now. In fact, she’s got fans ranging in age from under 20 to over 50 downloading her iPhone app. Who else can say that? Her plans for using the platform include sharing un-released photos and promoting her events if she decides to go back on tour.
In fact, here’s what Dolly Parton had to say about Mobile Roadie’s services:
My first phone was two tin cans tied together with string, and it worked pretty good. But now you can watch TV, download music and surf the web from your phone. Sure beats smoke signals. I never thought in my lifetime, that you’d be able to watch movies, read books and listen to music from a phone, but I guess the technology of tomorrow is here today. And to think that folks will be able to watch my Video Diaries and listen to my music on the go is just fantastic. I think it’s great that Mobile Roadie has made it so simple for my fans to keep up with everything I got going on, and who knows, I may even learn how to use it.
So what are you waiting for? Find out more about our multiple-platform services by taking our tour and view all of our live apps here. Don’t miss out on the easiest way to manage your brand image on both of the most popular smartphone systems around.
Mobile Roadie: Powering Conferences & Events
posted by Nicole Jordan
We’re seeing a big trend for 2010 over here. In addition to brands, artists, celebrities, and athletes signing up with Mobile Roadie, there’s significant interest in our platform from conferences, tradeshows and music
festivals.
Which makes a lot of sense. Mobile Roadie Apps unite a disparate audience and what’s more disparate than thousands of people converging on one location for a number of days? There’s bound to be people you’d love to
connect with — if you knew they were there. Or the desire to keep track of those impromptu meet-ups we’re prone to throwing.
Conference organizers and event promoters are increasingly turning to Mobile Roadie’s self-serve platform to quickly and easily build content-rich apps that promote their event, highlight speakers, connect attendees, incorporate the schedule, and sell tickets – among many other creative uses that are starting to emerge (hello video!)
Conference participants love being able to connect directly with the event and with each other as well as easily push Twitter and Facebook updates directly through the App using the viral tools.
LeWeb and Midem are great early adopter case studies that indicate the vast potential to use mobile to connect and communicate with a very targeted group of like-interested people. The LeWeb app marked the first time Ustream had been built into a third party application and was downloaded over 6,000 times, more than the total amount of attendees (check out TechCrunch’s interview.) The Midem app had equally strong adoption, also with over 6,000 downloads (see a demo of the app here.)
As a marketer, these are incredibly powerful statistics. If you’re a organizer or event promoter in this digital age you have to keep in mind the audience that is with you physically and the audience that is not but wishes it were. The ability to watch live streams on the desktop has become enough of a norm that we will also see this move to mobile. Imagine a population not attending the conference but walking around a different city and still
participating. It’s awesome.
Which leads to the inspiration for the post – The Future of Web Apps in Miami happening Monday, February 22nd – Wednesday 24th. This is a three-day event designed for forward-looking web application developers, entrepreneurs and leading industry figures. You better believe it when we say the standards for this group are pretty high. Which is why we were thrilled when they deemed Mobile Roadie the best and chose to build their App on our platform.
Anyone with an iPhone can download the app for free here. As for you Android users. It’s coming. Very soon.
Mobile Roadie Finalist for SXSWi’s BizSpark Accelerator
posted by Nicole Jordan
SXSW is just around the corner and we’re gearing up for an action packed 10 days. In addition to some partner events and other tricks we’re cooking up, we’ve been selected as a finalist for a coveted spot in the Microsoft BizSpark Accelerator competition, taking place March 15-16th during the Interactive Festival. Out of hundreds of companies that submitted, only 32 made the cut across 4 categories: Innovative Web Technology, Entertainment, Business Social Media, and Personal Social Media.
The first round of Microsoft BizSpark Accelerator occurs on Monday, March 15 at the Hilton Austin Downtown. Eight companies within the each category will present in front of a live audience and panel of judges (and one Emcee) with their ideas, innovations, and product or service. At 6pm on Monday, March 15 in a finalist ceremony, three of those eight companies will be asked to return to the Hilton on Tuesday, March 16 to present to a new panel of judges and co-emcees. The new panel of judges will select the grand prize winner for each category at the end of the second day, Tuesday March 16 at 6pm.
Exciting stuff and we’re grateful to Microsoft and the judges for the opportunity to show the world what Mobile Roadie is all about.
To quote Michael, our CEO, “Microsoft has a history of helping young entrepreneurs succeed. We are honored to have been chosen as a finalist and look forward to showing off Mobile Roadie at SXSW.”
Mobile Roadie’s first presentation will take place in Salon F at 5:00pm on the 6th floor of the Hilton. Wish us luck!
For the complete list of finalists and descriptions please visit the site.
From Start to What’s Ahead with TechZulu
posted by Sean PercivalTechZulu recently caught up with Mobile Roadie CEO Michael Schneider in the below video interview. Learn about where Mobile Roadie has been and what’s on the horizon.
